Editorial design for a new magazine about digital art called CAYE.
The project includes the development of the magazine identity, the design system for the different sections and applications and the first numbers.
Being a magazine focused on digital art, the typography, the layout and colour palette used connect to cultural references of the software culture.
The logotype itself was provided by the client, but we have added a blinking cursor, that is used as a graphic element through the whole design.
A part of the printed magazine, the project also includes the prototype for the online version.
For promotion of the magazine, a poster has also been designed. As part of the digital spirit of the whole project, the poster, when seen through a phone camera, makes use of augmented reality to show an animated version.
