Marketing campaign for a new advertising company. add is a small marketing agency created with the objective of working closely in collaboration with their customers to deliver highly personalized and targeted campaigns.
Art direction and graphic design of the campaign, as well as design of the company brand.
The headlines of the campaign refer to the added value that they bring to their customers.
For the brand design, I have used two typographies that are used simultaneously in all the headlines and also in the logotype. This creates a modern and fresh look at the company, but also highlights the spirit of the agency.
The color palette is a combination of saturated and electric colors that drives attention and energy to the designs.
